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FUCK¥PA¥ME™ was started as a way to rebel against societal norms and challenge the status quo. The founders wanted to create a brand that represented freedom of expression, individuality, and unapologetic self-confidence. They wanted to empower individuals to embrace their unique identities and reject conformity.
The name itself is a bold statement of defiance and a reminder to be true to oneself, no matter what others may think.
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